Mustard Hired for Major Event

A Coventry company is ‘keen as Mustard’ to see a major economic conference in the region leave the right taste with businesses. Mustard Presentations has been hired by the Coventry and Warwickshire Chamber of Commerce to supply staging and a full audio visual service for its annual conference at the Ricoh Arena on October 14.

The company, which was established in 2000, employs 18 staff and works for a range of major clients across the country including hotel chains, such as Jury’s Inn and Hilton, and the likes of Virgin Media and London Taxis. Mustard, based on the Herald Business Park in Binley, provides AV installations to companies and organisations as well as offering a full service for conferences and events, such as exhibitions and product launches.

Colin Macleod, the company’s managing director, said he was delighted to be working with the Chamber on its high-profile conference. He said: “We are Chamber members and we know that this is a very important date in their calendar annually so we are very much looking forward to working with them on this”.

AV Set Design

“Mustard will be supplying everything from the stage and set through to the facilities for a Twitter wall and we know it will be seen by hundreds of business people on the day so it’s a great opportunity for us to showcase what we can do.”

The conference, which is being sponsored by HSBC, Coventry and Warwickshire LEP, Simplify IT, WarwickNet, Coventry University and Coventry University Enterprises, will have a Go For Growth theme running through it.

Speakers include former government minister turned pundit Michael Portillo, Mark Berrisford-Smith, of HSBC, and Kevin Byrne, the founder of Check-a-trade.

David Burbidge, the chair of Coventry’s bid to be UK City of Culture in 2021, will also be speaking while Go For Growth panel discussions will look at opportunities and barriers to growth.

Bethany De Thierry, of the Coventry and Warwickshire Chamber of Commerce, said: “The annual conference is one of the biggest events in the business calendar and we have secured an array of great speakers”.

“We are pleased to be working with Mustard Presentations which is based in the region but works nationally providing AV solutions to a whole host of major companies. In preparation for the high profile event, the personalised set design has been finalised by Mustard presentations creative and experienced design team using floor plans and 3D designs to ensure that it fits perfectly and is in keeping with the chosen event theme, colour palette and space”.

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